Careers in Marketing, Database & CRM
A career in our Marketing, Database & CRM department means working within a central, multi-brand team that supports every dealership across South Wales and the South West of England.
The structure includes brand-specific marketing roles, a Digital Marketing Manager, Vehicle Merchandising Specialists, and a Marketing Manager, all reporting into our Head of Marketing. The team manages everything from digital campaigns and social media to website content, email communications, photography, video, and event support.
This department combines creativity with strong data and compliance processes, using DMS data, manufacturer CRM tools, and email marketing platforms to deliver targeted communications. Campaigns must be accurate, timely, and aligned with brand standards, requiring hands-on involvement and fast turnaround. As a family-run business, we rely on consistent communication, weekly dealership contact, monthly activity reports, and quarterly performance reviews to ensure marketing activity supports sales, service, and customer retention. It is a varied, collaborative, and fast-paced department where no two days are the same.
What our Marketing, Database & CRM team does
Our IT team cover a broad range of responsibilities:
- Campaign Delivery: Creating and managing digital and offline campaigns across multiple automotive brands.
- Website Content: Producing and updating web pages, offers, promotions, and customer information.
- Social Media Management: Planning, posting, and monitoring content to support brand engagement.
- Data & CRM Activity: Using DMS data, manufacturer CRM platforms, and email systems to target customers accurately.
- Email Marketing: Producing compliant, targeted email communications for sales and aftersales.
- Analytics & Reporting: Monitoring campaign performance and providing clear monthly reports to dealerships.
- Vehicle Merchandising: Photographing vehicles, updating listings, and ensuring online stock is accurate and appealing.
- Brand Compliance: Ensuring all marketing materials meet manufacturer standards and group guidelines.
- Dealership Collaboration: Working closely with sales and service teams through weekly calls, monthly reviews, and quarterly meetings.
- Fast-Turnaround Support: Responding quickly to business needs, promotions, and manufacturer requirements.
In short, our Marketing, Database & CRM team delivers creative, data-driven activity that supports every part of the business and drives customer engagement.
What we're looking for
We look for individuals who can balance creativity with strong data accuracy and organisation. Attention to detail, clear communication, and the ability to work across multiple projects at pace are essential, as the department handles everything from digital advertising to CRM activity and online merchandising. Comfort working with data, brand guidelines, and multiple platforms is also important.
Our working environment is fast-paced, collaborative, and centred around delivering high-quality content and communications to support sales, service, and customer retention. The team works closely with dealerships through regular calls, reporting, and quarterly reviews, so confidence, relationship-building, and adaptability play a major role. With so many brands and fast-turnaround campaigns, every day brings new challenges and opportunities.
We welcome a mix of candidates, from entry-level marketing assistants to experienced digital specialists and brand-focused marketers. While there is no dedicated CRM-only role, candidates with strong database or email marketing skills will find plenty of opportunities to contribute. This is a hands-on, multi-brand department where you can develop quickly and make a clear impact within a family-run business.
Why choose Mon Motors?
Contributory Pension Scheme
Generous holiday allowance
Life assurance scheme
Employee Assistance Programme (EAP)
Manufacturer-led training and career development
Car benefit scheme
Flexible working arrangements
Servicing, Parts & Accessory discounts
